{"id":2873,"date":"2025-12-18T14:01:57","date_gmt":"2025-12-18T19:01:57","guid":{"rendered":"https:\/\/blog.utc.edu\/business\/?p=2873"},"modified":"2026-02-25T09:20:57","modified_gmt":"2026-02-25T14:20:57","slug":"meet-the-leadership-team-driving-the-john-art-phillips-sales-institute-forward","status":"publish","type":"post","link":"https:\/\/blog.utc.edu\/business\/2025\/12\/18\/meet-the-leadership-team-driving-the-john-art-phillips-sales-institute-forward\/","title":{"rendered":"Meet the leadership team driving the John \u201cArt\u201d Phillips Sales Institute forward"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/blog.utc.edu\/app\/uploads\/sites\/40\/2025\/12\/SI-team-photo_1920x1080.png\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"405\" src=\"https:\/\/blog.utc.edu\/app\/uploads\/sites\/40\/2025\/12\/SI-team-photo_1920x1080.png\" alt=\"John &quot;Art&quot; Phillips Sales Institute leadership: Chris Plouffe, Libby Fakier and David Locander\" class=\"wp-image-2871\" style=\"aspect-ratio:16\/9;object-fit:cover;width:780px;height:auto\" srcset=\"https:\/\/blog.utc.edu\/app\/uploads\/sites\/40\/2025\/12\/SI-team-photo_1920x1080.png 720w, https:\/\/blog.utc.edu\/app\/uploads\/sites\/40\/2025\/12\/SI-team-photo_1920x1080-580x326.png 580w, https:\/\/blog.utc.edu\/app\/uploads\/sites\/40\/2025\/12\/SI-team-photo_1920x1080-610x343.png 610w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/a><figcaption class=\"wp-element-caption\">Dr. Christopher Plouffe, Libby Fakier and Dr. David Locander<\/figcaption><\/figure>\n\n\n\n<p>The Gary W. Rollins College of Business recently announced the naming of the <a href=\"https:\/\/blog.utc.edu\/news\/2025\/12\/john-art-phillips-sales-institute-established-at-utc-with-gift-from-phillips-family\/\">John &#8220;Art&#8221; Phillips Sales Institute<\/a>, thanks to a generous gift from the Phillips family. The institute is led by accomplished professionals with decades of experience in sales education, marketing strategy and industry innovation. Together, they are developing future sales professionals and creating opportunities for students to excel in a competitive marketplace.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Dr. Christopher Plouffe, executive director<\/strong><\/h3>\n\n\n\n<p>Dr. Plouffe serves as the founding Gary W. Rollins Endowed Chair and professor of Sales and executive director of the John \u201cArt\u201d Phillips Sales Institute. An award-winning leader in sales education, he brings 25 years of experience initiating, advancing and governing top university sales programs nationwide. Dr. Plouffe had marketing and sales roles at Hewlett-Packard before earning his Ph.D. He also held tenured or tenure-track positions at New Mexico State University,\u00a0University of Akron, Florida State University, Washington State University and University of Georgia. His research has appeared in top journals and quoted in\u00a0<em>Fortune<\/em>\u00a0and\u00a0<em>BusinessWeek<\/em>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Libby Fakier, managing director<\/strong><\/h3>\n\n\n\n<p>Professor Fakier is a lecturer in Marketing and Entrepreneurship and managing director of the John \u201cArt\u201d Phillips Sales Institute. She has led marketing, branding, partner relations and communications for iconic brands like Cartoon Network, McDonald\u2019s and NASCAR on TNT. Her award-winning career spans media, sports, consumer packaged goods and technology. Her expertise is creating impactful, data-driven marketing strategies that spark curiosity, build connections and leave a lasting impression.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Dr. David Locander, coordinator of sales competitions, assessments and technology<\/strong><\/h3>\n\n\n\n<p>Dr. Locander is an associate professor of Marketing and coordinator of sales assessments, technology and competitions for our Double It sales team. His industry background includes retail and B2B sales. His research on salesperson behavior, emotional intelligence and adaptive selling appears in leading journals. He uses that experience to coach our Double It sales team. He is also a fellow of the Direct Selling Education Foundation and serves on the&nbsp;review board for the <em>Journal of Selling<\/em>.<\/p>\n\n\n\n<p>With a shared commitment to excellence and student success, the team continues to elevate the standard for sales education. Their expertise, passion and vision ensure that UTC\u2019s students graduate prepared to lead and thrive in today\u2019s business world. <\/p>\n\n\n\n<p><a href=\"https:\/\/www.utc.edu\/gary-w-rollins-college-of-business\/undergraduate-programs\/marketing-and-entrepreneurship\/john-art-phillips-sales-institute\">Learn more<\/a> about the John \u201cArt\u201d Phillips Sales Institute.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Gary W. Rollins College of Business recently announced the naming of the John &#8220;Art&#8221; Phillips Sales Institute, thanks to a generous gift from the Phillips family. The institute is led by accomplished professionals with decades of experience in sales education, marketing strategy and industry innovation. Together, they are developing future sales professionals and creating&hellip; <\/p>\n<p class=\"more-link-wrap\"><span><a class=\"more-link button text\" href=\"https:\/\/blog.utc.edu\/business\/2025\/12\/18\/meet-the-leadership-team-driving-the-john-art-phillips-sales-institute-forward\/\"><span>Continue Reading <\/span><\/a><\/span><\/p>\n","protected":false},"author":2039,"featured_media":2871,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[120187],"tags":[51,116,57,120275,120276,120222,120223],"class_list":{"0":"post-2873","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-sales-institute","8":"tag-business","9":"tag-chattanooga","10":"tag-college-of-business","11":"tag-john-art-phillips","12":"tag-professional-sales","13":"tag-sales","14":"tag-sales-institute","15":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Meet the leadership team driving the John \u201cArt\u201d Phillips Sales Institute forward - Gary W. Rollins College of Business<\/title>\n<meta name=\"description\" content=\"The John &quot;Art&quot; Phillips Sales Institute leadership team is preparing students for success in today&#039;s business world.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.utc.edu\/business\/2025\/12\/18\/meet-the-leadership-team-driving-the-john-art-phillips-sales-institute-forward\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meet the leadership team driving the John \u201cArt\u201d Phillips Sales Institute forward - Gary W. 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