Ray Bassett, host and producer of Scenic Roots and WUTC’s Editorial Director, joined WGOW 102.3 FM’s Jed and JR Mornings to promote WUTC’s Fall Pledge Drive, running Oct. 2–10. He emphasized the vital role of listener support amid recent federal funding cuts to public broadcasting. Bassett noted that while pledge drives are long-standing traditions, their…
Dr. Liz Hathaway talks about fall prevention as we age
Dr. Liz Hathaway, UC Foundation Associate Professor in UTC’s Department of Health and Human Performance, joined WGOW 102.3 FM’s Jed and JR Mornings to discuss how aging affects balance and the body’s response to falls. She noted, “When you’re young you bounce, and when you’re old you break,” explaining how vision, vertigo, and nerve issues…
Dr. Rick Dierenfeldt on Jed & JR Mornings talking about FBI staffing
Dr. Rick Dierenfeldt, U.C. Foundation Professor and Head of UTC’s Department of Criminal Justice, joined WGOW 102.3 FM’s Jed and JR Mornings to discuss the FBI’s decision to lower employment requirements and training time. He explained current standards and noted that the change aims to address potential staffing gaps caused by expected retirements and severance…
Laurie Allen talks about UTC’s production of “Dracula: Mina’s Quest”
UTC’s Laurie Allen, Lyndhurst Chair of Excellence in Arts Education and Professor of Practice in Theatre Education, joined WGOW 102.3 FM’s Jed and JR Mornings to promote the UTC Theatre Company’s production of “Dracula: Mina’s Quest.” Performances run Sept. 30–Oct. 4 at 7:30 p.m., with a 2 p.m. matinee on Oct. 4 in the UTC…
Ryan Russell talks about branding on Jed & JR Mornings
On WGOW 102.3 FM’s “Jed and JR Mornings” (24:45 mark), UTC Associate Lecturer of Marketing and Entrepreneurship Ryan Russell discussed how brands can better connect with younger audiences. Using Cracker Barrel’s recent rebrand as an example, he explained how social media now fosters two-way conversations between companies and consumers. Russell highlighted Rock City’s successful local…