Graduating with a degree is no longer enough on its own. The good news is, college gives you the tools to stand out. You just have to know where to find them and how to take advantage of them.
At the Gary W. Rollins College of Business, we understand that the job search after graduation is more competitive than ever. The average corporate job posting receives about 250 applications, but only four to six people are invited to interview. With the rise of AI and a slowing job market, it’s becoming harder for new graduates to break through. So, what can you do now, as a student, to make yourself more than just a résumé and truly stand out?
Here are three smart moves to make during college that will set you up for success:
- Intern early and often
Experience doesn’t just come from the classroom; it comes from doing. That’s why it’s important to start applying for internships as early as your sophomore year. And don’t stop at just one; having multiple internships is a great way to explore different roles, industries, and interests. Internships aren’t meant to be your forever job, they’re opportunities to figure out what you enjoy, what you’re good at, and where you want to grow.
According to the National Association of Colleges and Employers, around 91% of employers prefer job candidates with work experience, and 65% specifically want that experience to come from internships. Finance alum Jakari Randolph experienced this first hand. “My advice to current students is to prioritize internships,” he said. “Most companies are looking for candidates with one to three years of experience.” With every internship, you build valuable skills and gain insights that will help you stand out in a competitive job market.
- Build a network before you need one
Most jobs are filled through referrals and personal connections, not just online applications. That’s why it’s important to start building your network as early as possible. LinkedIn is a great tool to connect with alumni, professors and local business professionals.
Job fairs are another valuable opportunity to introduce yourself to employers face-to-face. Remember to always bring a few copies of your résumé and don’t be afraid to ask, “Do you have any internship opportunities?” It’s always worth asking!
One of the best (and easiest) ways to build your network is by getting involved on campus. Joining business clubs, student organizations or honor societies can open doors to valuable connections and professional development. “As a current student at UTC, I’ve had the opportunity to serve in several leadership roles across campus,” said Marketing Major and Student Government Association Vice President Bridgette Greene. “These experiences have connected me with people in the Chattanooga area who have directly helped me find internship opportunities.”
Many of these organizations also host guest speakers, networking events and company visits, giving you the chance to engage with industry professionals and like-minded peers who may one day become coworkers or collaborators. The more people you meet, the more opportunities you create for yourself.
- Treat college like a launchpad, not a holding zone
College isn’t just a four-year waiting room before the “real world” begins. It’s the launchpad for your future. The students who get hired after graduation aren’t just the ones who show up to class, they’re the ones who get involved, take initiative and look for ways to grow outside the lecture hall.
Start by building relationships with your professors. They’re not just here to grade your work; they’re mentors, experts, and often have industry connections that could lead to internships, research projects or job opportunities. Don’t be afraid to ask for guidance or let them know your career goals. Chances are, they’ll have some great ways to help get you there.
Take advantage of leadership positions in student organizations, clubs or even campus jobs. These roles are often overlooked, but they offer real experience in teamwork, communication, problem-solving and time management, which is exactly what employers are looking for. Plus, they help you build confidence and connections that can make a big difference when you’re job hunting. The more you engage now, the stronger your launch will be later.
At the Gary W. Rollins College of Business, students don’t have to navigate their career journey alone. The Career Development Center offers personalized support to help students get a head start on life after college.
“Our Career Center takes a proactive, hands-on approach to make sure students are ready to thrive after graduation, not just survive the job hunt,” said Jaclyn York, career services manager and internship coordinator. “We offer everything from one-on-one career coaching and résumé reviews to mock interviews and job shadowing opportunities. We host career fairs, networking events, and company site visits so students can explore industries, meet employers, and learn about career paths they may not have even considered yet.” Whether you’re polishing your résumé or exploring new career options, the resources are in place to help you succeed every step of the way.
At the end of the day, standing out in today’s job market takes more than just showing up. It takes initiative, experience and a strong support system. The Rollins College of Business is more than a place to earn a degree, it’s a launchpad for your career. From internship connections and career fairs to hands-on classes, faculty mentorship and leadership opportunities, everything you need to grow, build your network and prepare for the real world is right here.
The resources are in your hands, you just have to take the first step. Start now, and by the time you graduate, you won’t just be another job applicant, you’ll be a standout.
